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Moose Tracks Expands Co-Branded Flavor Offerings
Michigan Ag Connection - 08/17/2017

Caramel, cookie dough and coffee -- Oh my! Michigan-based Denali Flavors, developers of the legendary Moose Tracks flavor of ice cream, continues to expand the Moose Tracks line with new, on-trend indulgent ice cream flavors including Caramel, Cookie Dough, Coffee and Black Raspberry.

Moose Tracks flavors are among the top-selling decadent ice cream flavors sold in the nation. These new additions will complement the beloved line of Moose Tracks flavors and expand its reach to even more loyal consumers.

Caramel Moose Tracks - Caramel flavored ice cream with caramel cups and famous Moose Tracks fudge. Moose Tracks has capitalized on the nostalgic, classic, and trending love of caramel and married it with famous Moose Tracks fudge-- a natural pairing!

Cookie Dough Moose Tracks -- Cookie dough flavored ice cream with Moose Tracks cookie dough pieces and legendary Moose Tracks fudge. America's love affair with cookie dough has been rekindled and Moose Tracks is along for the ride!

Coffee Moose Tracks - Coffee flavored ice cream with Moose Tracks choco coffee flakes and proprietary Moose Tracks fudge. Enjoy the taste of coffee all day long! Clean, robust, brewed coffee flavored ice cream combines with Moose Tracks choco coffee flakes for an explosion of rich coffee flavor.

Black Raspberry Moose Tracks -- Black raspberry flavored ice cream with black raspberry cups and famous Moose Tracks fudge. On the indulgence scale of 1 to 10 -- this flavor is an 11! The black raspberry flavor is abundant in every bite.

"At Denali Flavors, we embrace innovation and respond to consumer desires," said Neal Glaeser, president of Denali Flavors. "We hope that these new offerings provide more ways for consumers to enjoy Moose Tracks."

Moose Tracks' popularity has pushed the flavor outside of the ice cream aisle to satisfy customer demand, expanding into salty and savory snacks as well as the refrigerated section. The Moose Tracks co-branded flavor franchise exceeds $100 million of retail sales in over 30 million packages, and growing.

Wayland, Michigan-based Denali Flavors, Inc. is one of the leading inventors and marketers of specialty flavors for the ice cream industry, including its signature flavor, Moose Tracks. Today, the product line consists of several versions of Moose Tracks including Chocolate Moose Tracks, Extreme! Moose Tracks, Mint Moose Tracks, Brownie Moose Tracks as well as other popular flavors such as Caramel Caribou. Denali Flavors' sister company, Wisconsin-based Denali Ingredients, is a leading supplier of chocolate coatings, fudge sauces, powders, fruit variegates, stabilizers, extruded products, flakes and other ingredients for the dairy, ice cream, bakery and food service industries.


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